Blog Archive
strategy session

How to Keep Your Audience Engaged

Speaking engagements can be one of most powerful tools to generate new business. However, you must make an impact on your audience to keep them awake and engaged in your presentation. Here are some tips from Bruna Martinuzzi, author of “Presenting with Credibility,” on how to keep your audience interested:
  • When you create your presentation, plan to have a strategic change every 10 minutes to keep their attention.
  • Use images.
  • Represent bullets in graphical form.
  • Honor the audience and invite them to share.
  • Connect the dots: help people see the flow of your presentation.
  • Use questions that keep the conversation going.
  • Don’t display slides that are dense with text.
  • Know the best time for maximum audience attention: between 7:00 a.m. and 11:00 a.m.
This article originally appeared on American Express OPEN Forum.
Read Bruna’s full article